Black rice is grain rice with a dark purple hue and a slightly sweet, nutty taste. This whole grain rice is rich in anthocyanins, which are antioxidant pigments that give rice its unusual color. Compared to other rice varieties, black rice contains high protein and iron. 

Black rice is also rich in antioxidants. Antioxidants are compounds that protect body cells from oxidative stress caused by molecules known as free radicals. Antioxidants are especially important, because oxidative stress has been linked to an increased risk of several chronic conditions, including heart disease, Alzheimer's, and some cancers.

Rice grown without the use of chemical fertilizers and pesticides. Natural processing without using bleach, preservatives and fragrances.